Talking about album cover:
Talking about myspace:
Vernalis / The music video: Vernalis states that the structure of the video may appear disjointed. In our music video, the narrative flows smoothly until the end where there is a montage, (at seconds 3.08minutes) of shots of New York, the dance studio and our performance shots. The narrative is what drives our music video forward, - from the audience following the actors into the studio room up till watching them perform a dance routine.
During the dance routine, both Loren and I move to the beat as we choreographed it this way. However, through the video our walking pace also matches the beat.
Vernalis states that a clear convention of music video editing is breaking or disrupting the 'rules' of continuity editing. We have shown this in our music video, for instance when I put on my nike shoes whilst sitting on the chair, I have a gold hoody on. However, throughout the dance routine I only have a black vest top on. At 2.38 minutes to 3.00 minutes.
The editing is also very clear between the dancing shots of Loren and I to create emphasis on the different moves and solo parts (the shots are broken up by an additive dissolve) There is no even pace throughout the music video. As the music video opens, the shots are very quick making the pace very fast, however in the middle they slow down. 0.00 minutes to 0.30 seconds.
Finally, our music video obeyed Vernalis' theory as the diegesis was revealed slowly in order to suspend the audiences' disbelief. We started off by simply showing the actors feet at 0.03 minutes, as they walk through the streets of New York, followed by a montage of New York shots (at 0.11 minutes to 0.15 minutes) to emphasise the location and then the audience was shown who the actors were.
The album cover: Our album cover followed the conventions of a typical debut album cover with the images of the artist on the front and a list of their tracks on the back (along with an image, barcode, institution information and websites) and the name of the album,serial number and the artist on the spine of the track. The images on the album cover signify the hiphop/RnB genre of our music video. Gold jackets, red lipstick, hair out and voluminous are all stereotypical RnB/hip-hop styles. After looking at other debut album covers we thought it was ideal to have a close up image of us on the front as this would create a great impact on the audience as it is very eye-catching and will also help promote the artist. The inside of our album package is a photo of Loren and I merged with the New York skyline. This imitates how lorens' and my life is merged together through having the same dream. Our album cover is similar to 'Girls Alouds' album cover. - black lines separating the individual sections of each member of the band. I think this is an effective way to promote the artist/band.
The Myspace website: Our myspace website is very bold, trendy and young. With glittery red banners and glossy slideshows, our website reflects the artist' identity and genre. It helps sell the new debut album, promotes the artists' merchandise and makes the audience feel connected with the artist through their face book and twitter links.
We have a playlist and dates of our tours a the top of the page. This is one of the conventions of the myspace websites. The playlist helps create customer awareness and advertises the artists' tracks. We have also listed our likes/dislikes and a story about our childhood and background - making the audience feel enticed and special about knowing more about the artists' personal life. The record labels on the side of our website helps create fan awareness and promotes the record label through viral marketing.
Here are the links for the videos i spoke about:
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